{"id":79405,"date":"2026-01-16T00:28:25","date_gmt":"2026-01-16T05:28:25","guid":{"rendered":"https:\/\/world.edu\/?p=79405"},"modified":"2026-01-16T00:28:25","modified_gmt":"2026-01-16T05:28:25","slug":"science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities","status":"publish","type":"post","link":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/","title":{"rendered":"Science is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Lived experiences shape<\/a>\u00a0how science is conducted. This matters because who gets to speak for science steers which problems are prioritized, how evidence is translated into practice and who ultimately benefits from scientific advances. For researchers whose communities\u00a0have not historically been represented in science<\/a>\u00a0\u2013 including many people of color, LGBTQ+ and first-generation scientists \u2013 identity is intertwined with how they engage in and share their work.<\/p>\n

As researchers<\/a>\u00a0who ourselves<\/a>\u00a0belong to<\/a>\u00a0communities that have been underrepresented in science, we work with scientists from marginalized backgrounds to study how they navigate STEM \u2013 science, technology, engineering and math \u2013 spaces. What happens when sharing science with the public is treated as relationship-building rather than a one-way transfer of information? We want to understand the role that identity plays in building community in science.<\/p>\n

We found that\u00a0broadening the ways scientists work with the public<\/a>\u00a0can bolster trust in science, expand who feels they belong in STEM spaces and ensure that science is working in service of community needs.<\/p>\n

STEM spaces as an obstacle course<\/strong><\/h4>\n

Science communication<\/a>\u00a0involves bridging knowledge gaps between scientists and the broader community. Traditionally, researchers do it through public lectures, media interviews, press releases, social media posts or outreach events designed to explain science in simpler terms. The goals of these activities are often to correct misconceptions, increase scientific literacy and encourage the general public to trust scientific institutions.<\/p>\n

However,\u00a0science communication can look different<\/a>\u00a0for researchers from marginalized backgrounds. For these scientists, the ways they engage with the public often focus on identity and belonging. The researchers we interviewed spoke about hosting bilingual workshops with local families, creating comics about climate change with Indigenous youth and starting podcasts where scientists of color share their pathways into STEM.<\/p>\n

Instead of disseminating science information through traditional methods that leave little room for dialogue, these researchers seek to bring science back to their communities. This is in part because scientists from historically marginalized backgrounds often\u00a0face hostile environments in STEM<\/a>, including discrimination, stereotypes about their competence, isolation and a lack of representation in their fields. Many of the researchers we talked to described feeling pressure to hide aspects of their identities, being\u00a0seen as the token minority<\/a>, or having to constantly prove they belong. These experiences reflect\u00a0well-documented structural barriers in STEM<\/a>\u00a0that shape who feels welcome and supported in scientific environments.<\/p>\n

\"\"<\/p>\n

We wanted to see if a broader definition of science communication that incorporates identity as an asset can expand who feels welcomed in scientific spaces, strengthen trust between scientists and communities, and ensure scientific knowledge is shared in culturally relevant and accessible ways.<\/p>\n

Transforming STEM communication<\/strong><\/h4>\n

Prior studies have found that scientists tend to prioritize\u00a0communication focused on conveying information<\/a>, placing\u00a0much less emphasis on<\/a>\u00a0understanding audiences<\/a>, building trust or fostering dialogue. Our research, however, suggests that marginalized scientists adopt communication styles that are more inclusive.<\/p>\n

Our team set out to create training spaces for researchers from communities that have been historically marginalized in science. Since 2018, we have been\u00a0facilitating ReclaimingSTEM workshops<\/a>\u00a0both in-person and online, where over 700 participants have been encouraged to explore the intersections of their identities and science through interactive modules, small-group activities and community-building discussions.<\/p>\n

Expanding what counts as science communication is essential for it to be effective. This is particularly relevant for scientists whose work and identities call for approaches grounded in community connection, cultural relevance and reciprocity. In our workshops, we\u00a0broadly defined science communication<\/a>\u00a0as community engagement about science that could be both formal and informal, including through media, art, music, podcasts and outreach in schools, among others.<\/p>\n

While some participants mentioned using\u00a0traditional science communication approaches<\/a>\u00a0\u2013 like making topics concise and clear, as well as avoiding jargon \u2013 most used communication styles and methods that are more\u00a0audience-centered, identity-focused and emotion-driven<\/a>.<\/p>\n

\"\"<\/p>\n

Some participants drew on their audience\u2019s cultural backgrounds when sharing their research. One participant described explaining\u00a0biological<\/a>\u00a0pattern<\/a>\u00a0formation<\/a>\u00a0by connecting it to familiar artistic traditions in her community, such as the geometric and floral designs used in henna. Using imagery that her audience recognized helped make the scientific concepts more relatable and encouraged deeper engagement.<\/p>\n

Rather than portray science as something neutral or emotionless, participants\u00a0infused empathy and feeling<\/a>\u00a0into their community engagement. For example, one scientist shared with us that his experiences of exclusion as a multiracial gay man shaped how he approached his interactions. These feelings helped him be more patient, understanding and attentive when others struggled to grasp scientific ideas. By drawing on his own sense of not belonging, he aimed to create an environment where people could connect emotionally to his research and feel supported in the learning process.<\/p>\n

Participants found it important to\u00a0incorporate their identities<\/a>\u00a0into their communication styles. For some, this meant not assimilating into the dominant norms of science spaces and instead authentically expressing their identities to be a role model to others. For example, one participant explained that openly identifying as disabled helped normalize that experience for others.<\/p>\n

Many felt a deep sense of responsibility to have their science engagement\u00a0be of service to their communities<\/a>. One scientist who identified as a Black woman said she often thinks about how her research may affect people of color, and how to communicate her findings in ways that everyone can understand and benefit from.<\/p>\n

\"\"<\/p>\n

Making STEM more inclusive<\/strong><\/h4>\n

While the participants of our workshop had a variety of goals when it came to science communication, a common thread was their desire to\u00a0build a sense of belonging in STEM<\/a>.<\/p>\n

We found that marginalized scientists often\u00a0draw on their lived experiences and community connections<\/a>\u00a0when teaching and speaking about their research. Other researchers have also found that these more\u00a0inclusive approaches to science communication<\/a>\u00a0can help build trust, create emotional resonance, improve accessibility and foster a\u00a0stronger sense of belonging<\/a>\u00a0among community members.<\/p>\n

\"\"<\/p>\n

\n

Centering the perspectives and identities of marginalized researchers would make science communication training programs more inclusive and\u00a0responsive to community needs<\/a>. For example, some participants described tailoring their science outreach to audiences with limited English proficiency, particularly within immigrant communities. Others emphasized communicating science in culturally relevant ways to ensure information is accessible to people in their home communities. Several also expressed a desire to create welcoming and inclusive spaces where their communities could see themselves represented and supported in STEM.<\/p>\n

One scientist who identified as a disabled woman shared that accessibility and inclusivity shape her language and the information she communicates. Rather than talking about her research, she said, her goal has been more about sharing the so-called\u00a0hidden curriculum for success<\/a>: the unwritten norms, strategies and knowledge key to secure opportunities, and thrive in STEM.<\/p>\n

Identity for science communication<\/strong><\/h4>\n

Identity is central to how scientists navigate STEM spaces and how they communicate science to the audiences and communities they serve.<\/p>\n

For many scientists from marginalized backgrounds, the goal of science communication is to advocate, serve and create change in their communities. The participants in our study called for a\u00a0more inclusive vision of science communication<\/a>: one grounded in identity, storytelling, community and justice. In the hands of marginalized scientists, science communication becomes a tool for resistance, healing and transformation. These shifts foster belonging, challenge dominant norms and reimagine STEM as a space where everyone can thrive.<\/p>\n

Helping scientists bring their whole selves into how they choose to communicate can\u00a0strengthen trust, improve accessibility and foster belonging<\/a>. We believe redesigning science communication to reflect the full diversity of those doing science can help build a more just and inclusive scientific future.<\/p>\n

Author Bios:<\/strong> Evelyn Valdez-Ward is a Postdoctoral Fellow in Science Communication at the University of Rhode Island, Nic Bennett is a Postdoctoral Research Fellow in Science Communication at Michigan State University and Robert N. Ulrich is a Postdoctoral Scholar at the University of California, Los Angeles<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Lived experiences shape\u00a0how science is conducted. This matters because who gets to speak for science steers which problems are prioritized, how evidence is translated into practice and who ultimately benefits from scientific advances. For researchers whose communities\u00a0have not historically been represented in science\u00a0\u2013 including many people of color, LGBTQ+ and first-generation scientists \u2013 identity is […]\n… learn more→<\/a><\/p>","protected":false},"author":33,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59],"tags":[10838],"coauthors":[11733],"class_list":["post-79405","post","type-post","status-publish","format-standard","hentry","category-science-tech","tag-science-communication"],"acf":[],"yoast_head":"\nScience is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities - World leading higher education information and services<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:locale\" content=\"en_US\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:type\" content=\"article\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:title\" content=\"Science is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities - World leading higher education information and services\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:description\" content=\"Lived experiences shape\u00a0how science is conducted. This matters because who gets to speak for science steers which problems are prioritized, how evidence is translated into practice and who ultimately benefits from scientific advances. For researchers whose communities\u00a0have not historically been represented in science\u00a0\u2013 including many people of color, LGBTQ+ and first-generation scientists \u2013 identity is […]\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:url\" content=\"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:site_name\" content=\"World leading higher education information and services\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-16T05:28:25+00:00\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:image\" content=\"https:\/\/world.edu\/wp-content\/uploads\/2026\/01\/SciCom.jpg\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta property=\"og:image:height\" content=\"399\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" class=\"yoast-seo-meta-tag\" \/>\n<meta name=\"author\" content=\"Kevin\" class=\"yoast-seo-meta-tag\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kevin\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" class=\"yoast-seo-meta-tag\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/\"},\"author\":{\"name\":\"Kevin\",\"@id\":\"https:\\\/\\\/world.edu\\\/#\\\/schema\\\/person\\\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee\"},\"headline\":\"Science is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities\",\"datePublished\":\"2026-01-16T05:28:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/\"},\"wordCount\":1314,\"image\":{\"@id\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/world.edu\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/SciCom.jpg\",\"keywords\":[\"Science communication\"],\"articleSection\":[\"Science and Technology\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/\",\"url\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/\",\"name\":\"Science is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities - World leading higher education information and services\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/world.edu\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/world.edu\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/SciCom.jpg\",\"datePublished\":\"2026-01-16T05:28:25+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/world.edu\\\/#\\\/schema\\\/person\\\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/#primaryimage\",\"url\":\"https:\\\/\\\/world.edu\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/SciCom.jpg\",\"contentUrl\":\"https:\\\/\\\/world.edu\\\/wp-content\\\/uploads\\\/2026\\\/01\\\/SciCom.jpg\",\"width\":680,\"height\":399},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/world.edu\\\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/world.edu\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Science is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/world.edu\\\/#website\",\"url\":\"https:\\\/\\\/world.edu\\\/\",\"name\":\"World leading higher education information and services\",\"description\":\"Global Higher Education Jobs, University jobs, Lecturer & tenure jobs.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/world.edu\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/world.edu\\\/#\\\/schema\\\/person\\\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee\",\"name\":\"Kevin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g8ba4c352a279c450aa9435d770c1ebf4\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g\",\"caption\":\"Kevin\"},\"description\":\"Kevin is founder of the world.edu project. The past 28 years have been involved in publishing to the education sector in print and the internet. Kevin has a degree in Education and has a many years experience in developing companies and projects.\",\"sameAs\":[\"https:\\\/\\\/world.edu\"],\"url\":\"https:\\\/\\\/world.edu\\\/author\\\/kevin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Science is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities - World leading higher education information and services","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/","og_locale":"en_US","og_type":"article","og_title":"Science is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities - World leading higher education information and services","og_description":"Lived experiences shape\u00a0how science is conducted. This matters because who gets to speak for science steers which problems are prioritized, how evidence is translated into practice and who ultimately benefits from scientific advances. For researchers whose communities\u00a0have not historically been represented in science\u00a0\u2013 including many people of color, LGBTQ+ and first-generation scientists \u2013 identity is […]","og_url":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/","og_site_name":"World leading higher education information and services","article_published_time":"2026-01-16T05:28:25+00:00","og_image":[{"width":680,"height":399,"url":"https:\/\/world.edu\/wp-content\/uploads\/2026\/01\/SciCom.jpg","type":"image\/jpeg"}],"author":"Kevin","twitter_misc":{"Written by":"Kevin","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/#article","isPartOf":{"@id":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/"},"author":{"name":"Kevin","@id":"https:\/\/world.edu\/#\/schema\/person\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee"},"headline":"Science is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities","datePublished":"2026-01-16T05:28:25+00:00","mainEntityOfPage":{"@id":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/"},"wordCount":1314,"image":{"@id":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/#primaryimage"},"thumbnailUrl":"https:\/\/world.edu\/wp-content\/uploads\/2026\/01\/SciCom.jpg","keywords":["Science communication"],"articleSection":["Science and Technology"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/","url":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/","name":"Science is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities - World leading higher education information and services","isPartOf":{"@id":"https:\/\/world.edu\/#website"},"primaryImageOfPage":{"@id":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/#primaryimage"},"image":{"@id":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/#primaryimage"},"thumbnailUrl":"https:\/\/world.edu\/wp-content\/uploads\/2026\/01\/SciCom.jpg","datePublished":"2026-01-16T05:28:25+00:00","author":{"@id":"https:\/\/world.edu\/#\/schema\/person\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee"},"breadcrumb":{"@id":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/#primaryimage","url":"https:\/\/world.edu\/wp-content\/uploads\/2026\/01\/SciCom.jpg","contentUrl":"https:\/\/world.edu\/wp-content\/uploads\/2026\/01\/SciCom.jpg","width":680,"height":399},{"@type":"BreadcrumbList","@id":"https:\/\/world.edu\/science-is-best-communicated-through-identity-and-culture-how-researchers-are-ensuring-stem-serves-their-communities\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/world.edu\/"},{"@type":"ListItem","position":2,"name":"Science is best communicated through identity and culture \u2013 how researchers are ensuring STEM serves their communities"}]},{"@type":"WebSite","@id":"https:\/\/world.edu\/#website","url":"https:\/\/world.edu\/","name":"World leading higher education information and services","description":"Global Higher Education Jobs, University jobs, Lecturer & tenure jobs.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/world.edu\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/world.edu\/#\/schema\/person\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee","name":"Kevin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g8ba4c352a279c450aa9435d770c1ebf4","url":"https:\/\/secure.gravatar.com\/avatar\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g","caption":"Kevin"},"description":"Kevin is founder of the world.edu project. The past 28 years have been involved in publishing to the education sector in print and the internet. Kevin has a degree in Education and has a many years experience in developing companies and projects.","sameAs":["https:\/\/world.edu"],"url":"https:\/\/world.edu\/author\/kevin\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/posts\/79405","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/comments?post=79405"}],"version-history":[{"count":1,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/posts\/79405\/revisions"}],"predecessor-version":[{"id":79411,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/posts\/79405\/revisions\/79411"}],"wp:attachment":[{"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/media?parent=79405"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/categories?post=79405"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/tags?post=79405"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/coauthors?post=79405"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}