{"id":79023,"date":"2025-11-27T23:37:15","date_gmt":"2025-11-28T04:37:15","guid":{"rendered":"https:\/\/world.edu\/?p=79023"},"modified":"2025-11-27T23:37:15","modified_gmt":"2025-11-28T04:37:15","slug":"digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire","status":"publish","type":"post","link":"https:\/\/world.edu\/digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire\/","title":{"rendered":"\u2018Digital colonialism\u2019: how AI companies are following the playbook of empire"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-79024\" src=\"https:\/\/world.edu\/wp-content\/uploads\/2025\/11\/digital-colonialism.jpg\" alt=\"\" width=\"680\" height=\"389\" srcset=\"https:\/\/world.edu\/wp-content\/uploads\/2025\/11\/digital-colonialism.jpg 680w, https:\/\/world.edu\/wp-content\/uploads\/2025\/11\/digital-colonialism-250x143.jpg 250w\" sizes=\"(max-width: 680px) 100vw, 680px\" \/><\/p>\n<p>In the eyes of big AI companies such as OpenAI, the troves of data on the internet are highly valuable. They scrape photos, videos, books, blog posts, albums, painting, photographs and much more to train their products such as ChatGPT \u2013 usually without any compensation to or consent from the creators.<\/p>\n<p>In fact, OpenAI and Google are arguing that a part of American copyright law, known as the \u201cfair use doctrine\u201d,\u00a0<a href=\"https:\/\/www.forbes.com\/sites\/virginieberger\/2025\/03\/15\/the-ai-copyright-battle-why-openai-and-google-are-pushing-for-fair-use\/\">legitimises this data theft<\/a>. Ironically, OpenAI has also\u00a0<a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2025-01-29\/microsoft-probing-if-deepseek-linked-group-improperly-obtained-openai-data\">accused<\/a>\u00a0other AI giants of data scraping \u201cits\u201d intellectual property.<\/p>\n<p>First Nations communities around the world are looking at these scenes with knowing familiarity. Long before the advent of AI, peoples, the land, and their knowledges were treated in a similar way \u2013 exploited by colonial powers for their own benefit.<\/p>\n<p>What\u2019s happening with AI is a kind of \u201c<a href=\"https:\/\/publishing.monash.edu\/product\/ai-revolution\/\">digital colonialism<\/a>\u201d, in which powerful (mostly Western) tech giants are using algorithms, data and digital technologies to exert power over others, and take data without consent. But resistance is possible \u2013 and the long history of First Nations resistance demonstrates how people might go about it.<\/p>\n<h4><strong>The fiction of\u00a0<em>terra nullius<\/em><\/strong><\/h4>\n<p><em>Terra nullius<\/em>\u00a0is a Latin term that translates to \u201cno one\u2019s land\u201d or \u201cland belonging to no one\u201d. It was used by colonisers to \u201clegally\u201d \u2013 at least by the laws of the colonisers \u2013 lay claim to land.<\/p>\n<p>The legal fiction of\u00a0<em>terra nullius<\/em>\u00a0in Australia was overturned in the\u00a0<a href=\"https:\/\/aiatsis.gov.au\/explore\/mabo-case\">landmark 1992 Mabo case<\/a>. This case recognised the land rights of the Meriam peoples, First Nations of the Murray Islands, as well as the ongoing connection to land of First Nations peoples in Australia.<\/p>\n<p>In doing so, it overturned\u00a0<em>terra nullius<\/em>\u00a0in a legal sense, leading to\u00a0<a href=\"https:\/\/humanrights.gov.au\/our-work\/chapter-2-looking-back-20-years-native-title-and-social-justice-commissioner-role\">the Native Title Act 1993<\/a>.<\/p>\n<p>But we can see traces of the idea of\u00a0<em>terra nullius<\/em>\u00a0in the way AI companies are scraping billions of people\u2019s data from the internet.<\/p>\n<p>It is as though they believe the data belongs to no one \u2013 similar to how the British wrongly believed the continent of Australia belonged to no one.<\/p>\n<h4><strong>Digital colonialism dressed up as consent<\/strong><\/h4>\n<p>While data is scraped without our knowledge, a more insidious way digital colonialism materialises is in the coercive relinquishing of our data through bundled consent.<\/p>\n<p>Have you had to click \u201caccept all\u201d after a required phone update or to access your bank account? Congratulations! You have made a\u00a0<a href=\"https:\/\/en.wikipedia.org\/wiki\/Hobson%27s_choice\">Hobson\u2019s choice<\/a>: in reality, the only option is to \u201cagree\u201d.<\/p>\n<p>What would happen if you didn\u2019t tick \u201cyes\u201d, if you chose to reject this bundled consent? You might not be able to bank or use your phone. It\u2019s possible your\u00a0<a href=\"https:\/\/pmc.ncbi.nlm.nih.gov\/articles\/PMC7565087\/#\">healthcare might also suffer<\/a>.<\/p>\n<p>It might appear you have options. But if you don\u2019t tick \u201cyes to all\u201d, you\u2019re \u201cchoosing\u201d social exclusion.<\/p>\n<p>This approach isn\u2019t new. While\u00a0<em>terra nullius<\/em>\u00a0was a colonial strategy to claim resources and land, Hobson\u2019s choices are implemented as a means of assimilation into dominant cultural norms. Don\u2019t dress \u201cprofessionally\u201d? You won\u2019t get the job, or you\u2019ll lose the one you have.<\/p>\n<h2><strong>Resisting digital\u00a0<em>terra nullius<\/em><\/strong><\/h2>\n<p>So, is assimilation our only choice?<\/p>\n<p>No. In fact, generations of resistance teach us many ways to fight\u00a0<em>terra nullius<\/em>\u00a0and survive.<\/p>\n<p>Since colonial invasion, First Nations communities have resisted colonialism, asserting over centuries that it \u201calways was and always will be Aboriginal land\u201d.<\/p>\n<p>Resistance is needed at all levels of society \u2013 from the individual to local and global communities. First Nations communities\u2019 survival proclamations and protests can provide valuable direction \u2013 as the Mabo case showed \u2013 for challenging and changing legal doctrines that are used to claim knowledge.<\/p>\n<p>Resistance is already happening, with waves of lawsuits alleging AI data scraping violates intellectual property laws. For example, in October, online platform\u00a0<a href=\"https:\/\/www.reuters.com\/world\/reddit-sues-perplexity-scraping-data-train-ai-system-2025-10-22\/\">Reddit sued AI start-up Perplexity<\/a>\u00a0for scraping copyrighted material to train its model.<\/p>\n<p>In September, AI company Anthropic also\u00a0<a href=\"https:\/\/www.theguardian.com\/technology\/2025\/sep\/05\/anthropic-settlement-ai-book-lawsuit\">settled<\/a>\u00a0a class action lawsuit launched by authors who argued the company took pirated copies of books to train its chatbot \u2013 to the tune of US$1.5 billion.<\/p>\n<p>The rise of First Nations\u00a0<a href=\"https:\/\/aiatsis.gov.au\/publication\/116530\">data sovereignty<\/a>\u00a0movements also offers a path forward. Here, data is owned and governed by local communities, with the agency to decide what, when and how data is used (and the right to refuse its use at any point) retained in these communities.<\/p>\n<p>A data sovereign future could include elements of \u201ccontinuity of consent\u201d where data is stored only on the devices of the individual or community, and companies would need to request access to data\u00a0<em>every<\/em>\u00a0time they want to use it.<\/p>\n<p>Community-governed changes to data consent processes and legalisation would allow communities \u2013 whether defined by culture, geography, jurisdiction, or shared interest \u2013 to collectively negotiate ongoing access to their data.<\/p>\n<p>In doing so, our data would no longer be considered a digital\u00a0<em>terra nullius<\/em>, and AI companies would be forced to affirm \u2013 through action \u2013 that data belongs to the people.<\/p>\n<p>AI companies might seem all-powerful, like many colonial empires once did. But, as\u00a0<a href=\"https:\/\/www.abc.net.au\/news\/2020-05-01\/the-story-of-aboriginal-resistance-warrior-pemulwuy\/12202782\">Pemulwuy and other First Nations warriors demonstrated<\/a>, there are many ways to resist.<\/p>\n<p><em><strong>Author Bios: <\/strong>Jessica Russ-Smith is Associate Professor, Social Work and Deputy Head of School, School of Allied Health at the Australian Catholic University and Michelle Lazarus is Director, Centre of Human Anatomy Education at Monash University<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the eyes of big AI companies such as OpenAI, the troves of data on the internet are highly valuable. They scrape photos, videos, books, blog posts, albums, painting, photographs and much more to train their products such as ChatGPT \u2013 usually without any compensation to or consent from the creators. In fact, OpenAI and [&hellip;]\n&hellip; <a href=\"https:\/\/world.edu\/digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire\/\" class=\"more\">learn more&rarr;<\/a><\/p>","protected":false},"author":33,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[434804],"tags":[435590],"coauthors":[11733],"class_list":["post-79023","post","type-post","status-publish","format-standard","hentry","category-artificial-intelligence","tag-digital-colonialism"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2018Digital colonialism\u2019: how AI companies are following the playbook of empire - World leading higher education information and services<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/world.edu\/digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire\/\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:locale\" content=\"en_US\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:type\" content=\"article\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:title\" content=\"\u2018Digital colonialism\u2019: how AI companies are following the playbook of empire - World leading higher education information and services\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:description\" content=\"In the eyes of big AI companies such as OpenAI, the troves of data on the internet are highly valuable. 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In fact, OpenAI and [&hellip;]\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:url\" content=\"https:\/\/world.edu\/digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire\/\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:site_name\" content=\"World leading higher education information and services\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-28T04:37:15+00:00\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:image\" content=\"https:\/\/world.edu\/wp-content\/uploads\/2025\/11\/digital-colonialism.jpg\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta property=\"og:image:height\" content=\"389\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" class=\"yoast-seo-meta-tag\" \/>\n<meta name=\"author\" content=\"Kevin\" class=\"yoast-seo-meta-tag\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kevin\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" class=\"yoast-seo-meta-tag\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/world.edu\\\/digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/world.edu\\\/digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire\\\/\"},\"author\":{\"name\":\"Kevin\",\"@id\":\"https:\\\/\\\/world.edu\\\/#\\\/schema\\\/person\\\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee\"},\"headline\":\"\u2018Digital colonialism\u2019: how AI companies are following the playbook of empire\",\"datePublished\":\"2025-11-28T04:37:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/world.edu\\\/digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire\\\/\"},\"wordCount\":889,\"image\":{\"@id\":\"https:\\\/\\\/world.edu\\\/digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/world.edu\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/digital-colonialism.jpg\",\"keywords\":[\"Digital colonialism\"],\"articleSection\":[\"Artificial Intelligence\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/world.edu\\\/digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire\\\/\",\"url\":\"https:\\\/\\\/world.edu\\\/digital-colonialism-how-ai-companies-are-following-the-playbook-of-empire\\\/\",\"name\":\"\u2018Digital colonialism\u2019: how AI companies are following the playbook of empire - 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