{"id":78514,"date":"2025-10-08T00:33:56","date_gmt":"2025-10-08T04:33:56","guid":{"rendered":"https:\/\/world.edu\/?p=78514"},"modified":"2025-10-08T00:33:56","modified_gmt":"2025-10-08T04:33:56","slug":"smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted","status":"publish","type":"post","link":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/","title":{"rendered":"Smartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted"},"content":{"rendered":"

\"\"
\nThe frequency and length of daily phone use\u00a0continues to rise<\/a>,\u00a0especially among young people<\/a>. It\u2019s a\u00a0global concern<\/a>, driving recent decisions to ban phones in schools in\u00a0Canada<\/a>,\u00a0the United States<\/a>\u00a0and\u00a0elsewhere<\/a>.<\/p>\n

Social media, gaming, streaming and\u00a0interacting with AI chatbots<\/a>\u00a0all contribute to this pull on our attention. But we need to look at the phones themselves to get the bigger picture.<\/p>\n

As I argue in my newly published book,\u00a0Needy Media: How Tech Gets Personal<\/em><\/a>, our phones \u2014 and more recently, our watches \u2014 have become animated beings in our lives. These devices can build bonds with us by recognizing our presence and reacting to our bodies.<\/p>\n

Packed with a growing range of technical features that target our sensory and psychological soft spots, smartphones create comforting ties that keep us picking them up. The emotional cues designed into these objects and interfaces imply that they need our attention, while in actuality, the devices are\u00a0soaking up our data<\/a>.<\/p>\n

A responsive presence<\/strong><\/h4>\n

Face recognition, geolocation, touchscreens, vibration, sound alerts and audio and motion sensing all play their part in catching our attention and responding to our actions. Separately, these may not create a strong emotional attachment, but collectively they situate the phone as a uniquely intimate, sensitive and knowing presence in our lives.<\/p>\n

Take facial recognition locks, for example. Convenient for quick access, a smartphone will light up and unlock with a glance when it encounters a known and trusted face. When\u00a0introducing Face ID in 2017<\/a>, Apple claimed: \u201cDo it up anyway you do it, Face ID learns your face. It learns who you are.\u201d This implies a deeper user-device connection, like the one we have with folks we know when we spot them crossing our path.<\/p>\n

Some devices have repurposed the hand wave \u2014 a typical gesture of friendship \u2014 into a feature that\u00a0triggers the camera<\/a>\u00a0to take a photo.<\/p>\n

Geolocation converts networking signals into a dot on a map, and we see that dot as us \u2014 not our phone \u2014 just as we may see the dots of our friends\u2019 phones on the map as them.<\/p>\n

Phantom vibrations<\/strong><\/h4>\n

Sensory cues play a strong role. Touchscreens allow the phone\u2019s interface to react subtly, like edge lighting and\u00a0rubberbanding<\/a>, to mimic the pliability of skin.<\/p>\n

Vibration and sound alerts make us highly sensitive to the smallest movement or sound from the device. This produces conditions like\u00a0phantom vibration syndrome<\/a>, where we imagine that the device requires our attention, even when it doesn\u2019t.<\/p>\n

Audio and motion sensing, on the other hand, allows the device to react to us almost instantly, as when it\u00a0lowers its ringing<\/a>\u00a0on an incoming call when we grab its body.<\/p>\n

Roots and origins<\/strong><\/h4>\n

Most of these features were developed decades ago for other uses. GPS was\u00a0created by the U.S. military in the early 1970s<\/a>, then was\u00a0adopted by hikers and sailors<\/a>\u00a0to both navigate and to allow others to locate them if necessary.<\/p>\n

Vibration alerts were created for pagers<\/a>\u00a0in the late 1970s for professionals \u2014 from hospital staff to travelling salespeople \u2014 to notify them of an important phone call.<\/p>\n

Sound alerts became more widespread with Tamagotchi and other 1990s digital pets. Those toys are especially significant when discussing today\u2019s psychological dependency on portable devices.<\/p>\n

Through their beeping cries for attention, Tamagotchi\u00a0trained millions of school-age millennials<\/a>\u00a0to build emotional attachments to virtual handheld companions needing care and nurturing. Not surprisingly, these toys\u00a0were banned in many schools<\/a>\u00a0for their tendency to disrupt classes and distract students.<\/p>\n

Indiscriminate tracking<\/strong><\/h4>\n

Phones have become an essential part of who we are and how we behave. But there\u2019s also an issue of privacy around our most intimate actions and behaviours.\u00a0Sensors keep sensing<\/a>, measuring sounds, movements and proximity.<\/p>\n

There is the risk that our dependency will intensify as phones learn things about us that have, until recently, been off limits.<\/p>\n

Sleep is a good example. Audio and motion sensing allows the device to get a reasonable picture of when and how we sleep, often collecting and sharing biometric data through pre-loaded health and wellness apps.<\/p>\n

Another example is more sophisticated facial recognition, that will not only be able to recognize a face, but also\u00a0analyze expressions to determine alertness or mood<\/a>.<\/p>\n

All of this collected data may have profound consequences, making our bodily behaviour, our off-line interactions with others and our emotional fragility a regular part of the data profiles used to leverage our lives for corporate profit.<\/p>\n

Managing dependency<\/strong><\/h4>\n

Short of powering off or walking away, what can we do to manage this dependency? We can access device settings and activate only those features we truly require, adjusting them now and again as our habits and lifestyles change.<\/p>\n

Turning on geolocation only when we need navigation support, for example, increases privacy and helps break the belief that a phone and a user are an inseparable pair. Limiting sound and haptic alerts can gain us some independence, while opting for a passcode over facial recognition locks reminds us the device is a machine and not a friend. This may also make it\u00a0harder for others to access the device<\/a>.<\/p>\n

So-called \u201cdumb phones<\/a>\u201d limit what a user can do with their devices, though that\u2019s a tough sell when 24\/7 connectivity is becoming an expectation.<\/p>\n

Manufacturers can do their part by placing more invasive device settings in the \u201coff\u201d position in the factory and being more transparent about their potential uses and data liabilities. That\u2019s not likely to happen, however, without stronger government regulation that puts users and their data first.<\/p>\n

In the meantime, at a minimum, we should broaden our public discussions of dependency beyond social media, gaming and artificial intelligence to acknowledge how phones, in themselves, can capture our attention and cultivate our loyalty.<\/p>\n

Author Bio:<\/strong> Stephen Monteiro is Assistant Professor of Communication Studies at Concordia University<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

The frequency and length of daily phone use\u00a0continues to rise,\u00a0especially among young people. It\u2019s a\u00a0global concern, driving recent decisions to ban phones in schools in\u00a0Canada,\u00a0the United States\u00a0and\u00a0elsewhere. Social media, gaming, streaming and\u00a0interacting with AI chatbots\u00a0all contribute to this pull on our attention. But we need to look at the phones themselves to get the bigger […]\n… learn more→<\/a><\/p>","protected":false},"author":33,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[95],"tags":[435529],"coauthors":[11733],"class_list":["post-78514","post","type-post","status-publish","format-standard","hentry","category-lifestyle","tag-phone-addiction"],"acf":[],"yoast_head":"\nSmartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted - World leading higher education information and services<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:locale\" content=\"en_US\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:type\" content=\"article\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:title\" content=\"Smartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted - World leading higher education information and services\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:description\" content=\"The frequency and length of daily phone use\u00a0continues to rise,\u00a0especially among young people. It\u2019s a\u00a0global concern, driving recent decisions to ban phones in schools in\u00a0Canada,\u00a0the United States\u00a0and\u00a0elsewhere. Social media, gaming, streaming and\u00a0interacting with AI chatbots\u00a0all contribute to this pull on our attention. But we need to look at the phones themselves to get the bigger […]\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:url\" content=\"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:site_name\" content=\"World leading higher education information and services\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-08T04:33:56+00:00\" class=\"yoast-seo-meta-tag\" \/>\n<meta property=\"og:image\" content=\"https:\/\/world.edu\/wp-content\/uploads\/2025\/10\/Phone-Addiction.jpg\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta property=\"og:image:height\" content=\"340\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" class=\"yoast-seo-meta-tag\" \/>\n<meta name=\"author\" content=\"Kevin\" class=\"yoast-seo-meta-tag\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kevin\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" class=\"yoast-seo-meta-tag\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" class=\"yoast-seo-meta-tag\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/\"},\"author\":{\"name\":\"Kevin\",\"@id\":\"https:\\\/\\\/world.edu\\\/#\\\/schema\\\/person\\\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee\"},\"headline\":\"Smartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted\",\"datePublished\":\"2025-10-08T04:33:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/\"},\"wordCount\":987,\"image\":{\"@id\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/world.edu\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/Phone-Addiction.jpg\",\"keywords\":[\"phone addiction\"],\"articleSection\":[\"Lifestyle\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/\",\"url\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/\",\"name\":\"Smartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted - World leading higher education information and services\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/world.edu\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/world.edu\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/Phone-Addiction.jpg\",\"datePublished\":\"2025-10-08T04:33:56+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/world.edu\\\/#\\\/schema\\\/person\\\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/#primaryimage\",\"url\":\"https:\\\/\\\/world.edu\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/Phone-Addiction.jpg\",\"contentUrl\":\"https:\\\/\\\/world.edu\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/Phone-Addiction.jpg\",\"width\":680,\"height\":340},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/world.edu\\\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/world.edu\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Smartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/world.edu\\\/#website\",\"url\":\"https:\\\/\\\/world.edu\\\/\",\"name\":\"World leading higher education information and services\",\"description\":\"Global Higher Education Jobs, University jobs, Lecturer & tenure jobs.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/world.edu\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/world.edu\\\/#\\\/schema\\\/person\\\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee\",\"name\":\"Kevin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g8ba4c352a279c450aa9435d770c1ebf4\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g\",\"caption\":\"Kevin\"},\"description\":\"Kevin is founder of the world.edu project. The past 28 years have been involved in publishing to the education sector in print and the internet. Kevin has a degree in Education and has a many years experience in developing companies and projects.\",\"sameAs\":[\"https:\\\/\\\/world.edu\"],\"url\":\"https:\\\/\\\/world.edu\\\/author\\\/kevin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Smartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted - World leading higher education information and services","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/","og_locale":"en_US","og_type":"article","og_title":"Smartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted - World leading higher education information and services","og_description":"The frequency and length of daily phone use\u00a0continues to rise,\u00a0especially among young people. It\u2019s a\u00a0global concern, driving recent decisions to ban phones in schools in\u00a0Canada,\u00a0the United States\u00a0and\u00a0elsewhere. Social media, gaming, streaming and\u00a0interacting with AI chatbots\u00a0all contribute to this pull on our attention. But we need to look at the phones themselves to get the bigger […]","og_url":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/","og_site_name":"World leading higher education information and services","article_published_time":"2025-10-08T04:33:56+00:00","og_image":[{"width":680,"height":340,"url":"https:\/\/world.edu\/wp-content\/uploads\/2025\/10\/Phone-Addiction.jpg","type":"image\/jpeg"}],"author":"Kevin","twitter_misc":{"Written by":"Kevin","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/#article","isPartOf":{"@id":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/"},"author":{"name":"Kevin","@id":"https:\/\/world.edu\/#\/schema\/person\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee"},"headline":"Smartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted","datePublished":"2025-10-08T04:33:56+00:00","mainEntityOfPage":{"@id":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/"},"wordCount":987,"image":{"@id":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/#primaryimage"},"thumbnailUrl":"https:\/\/world.edu\/wp-content\/uploads\/2025\/10\/Phone-Addiction.jpg","keywords":["phone addiction"],"articleSection":["Lifestyle"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/","url":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/","name":"Smartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted - World leading higher education information and services","isPartOf":{"@id":"https:\/\/world.edu\/#website"},"primaryImageOfPage":{"@id":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/#primaryimage"},"image":{"@id":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/#primaryimage"},"thumbnailUrl":"https:\/\/world.edu\/wp-content\/uploads\/2025\/10\/Phone-Addiction.jpg","datePublished":"2025-10-08T04:33:56+00:00","author":{"@id":"https:\/\/world.edu\/#\/schema\/person\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee"},"breadcrumb":{"@id":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/#primaryimage","url":"https:\/\/world.edu\/wp-content\/uploads\/2025\/10\/Phone-Addiction.jpg","contentUrl":"https:\/\/world.edu\/wp-content\/uploads\/2025\/10\/Phone-Addiction.jpg","width":680,"height":340},{"@type":"BreadcrumbList","@id":"https:\/\/world.edu\/smartphones-manipulate-our-emotions-and-trigger-our-reflexes-no-wonder-were-addicted\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/world.edu\/"},{"@type":"ListItem","position":2,"name":"Smartphones manipulate our emotions and trigger our reflexes \u2014 no wonder we\u2019re addicted"}]},{"@type":"WebSite","@id":"https:\/\/world.edu\/#website","url":"https:\/\/world.edu\/","name":"World leading higher education information and services","description":"Global Higher Education Jobs, University jobs, Lecturer & tenure jobs.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/world.edu\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/world.edu\/#\/schema\/person\/42c1c1d5ff7ffbdf0bd50ed94c6ae6ee","name":"Kevin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g8ba4c352a279c450aa9435d770c1ebf4","url":"https:\/\/secure.gravatar.com\/avatar\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1e8d491a5f9b9bf3db67c9e46abbba7bb06b26b458bd5025c55e0a4b9b60ea8a?s=96&d=mm&r=g","caption":"Kevin"},"description":"Kevin is founder of the world.edu project. The past 28 years have been involved in publishing to the education sector in print and the internet. Kevin has a degree in Education and has a many years experience in developing companies and projects.","sameAs":["https:\/\/world.edu"],"url":"https:\/\/world.edu\/author\/kevin\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/posts\/78514","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/users\/33"}],"replies":[{"embeddable":true,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/comments?post=78514"}],"version-history":[{"count":1,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/posts\/78514\/revisions"}],"predecessor-version":[{"id":78516,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/posts\/78514\/revisions\/78516"}],"wp:attachment":[{"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/media?parent=78514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/categories?post=78514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/tags?post=78514"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/world.edu\/wp-json\/wp\/v2\/coauthors?post=78514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}