None of the major digital platforms lets the public see what advertising they carry and how it’s targeted, according to a new report.
Articles on Dark advertising
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In one past example, Facebook allowed an ad targeting ‘Jew haters’. A new Australian initiative will collect data on its dubious targeted advertising practices closer to home.
Each time you visit a page hosting ads, an automated ad auction begins behind the scenes — where the highest bidder wins the chance to target you with their product.
Our whole system of political campaigning needs a reboot.
Top contributors
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Professor of Digital Communication, Director of QUT Digital Media Research Centre, Queensland University of Technology
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Doctoral Researcher, Heriot-Watt University
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Lecturer in Digital and Social Media, Curtin University
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Distinguished Professor of Digital Media, Queensland University of Technology
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Data Engineer, Queensland University of Technology
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Assistant researcher, Digital Media, The University of Queensland
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Software Engineer, Digital Media Research Centre, Queensland University of Technology
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Professor of Media, School of Media, Film, and Journalism, Monash University
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Associate Professor in Sociology, Monash University
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Professor of Digital Media, The University of Queensland
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Research Officer, School of Communication and Arts, The University of Queensland
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Adjunct Senior Lecturer, Applied Ethics and CyberSecurity, Griffith University
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Former Professor of Management and Business History
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Honorary Fellow, Public Health, The University of Queensland