The SWAN Beauty App brings a more intelligent, personalized approach to beauty.
Discover curated content, explore premium beauty products, and build a routine designed around your skin, features, and goals. With tools like the Skin Analyzer, plus expert-led education and personalized recommendations, SWAN helps you understand what works—and why.
Designed to work seamlessly on its own or alongside the SWAN Beauty Mirror, your experience stays connected wherever you are.
Personalized Beauty, Built Around You
- Receive tailored product and ingredient recommendations based on your skin, preferences, and goals
- Build and manage your skincare routine
- Track your skin progress over time
SWAN Labs
- Explore advanced tools designed to bring professional insight, guidance, and precision to your routine
- Scan your skin to unlock detailed, dermatologist-backed results and recommendations
- Explore our growing library of makeup tutorials created and guided by today’s top artists
- Scan to unlock makeup application tips specific to your unique features and face shape
Content, Community, and Creation
- Explore a personalized feed of beauty content, tutorials, and inspiration
- Watch and learn from your favorite creators, experts, and the SWAN community
- Record, edit, and share your own content
- Connect with a devoted beauty community built around education, not comparison
Curated Marketplace
- Shop a curated selection of premium beauty brands
- Discover new products and revisit your favorites in one place
- Explore recommendations informed by your skin, routine, and goals
Connected Mirror Experience
- Sync seamlessly with the SWAN Smart Mirror
- Build routines on mobile and access them on your mirror
- Capture content on your mirror and edit or share it from your phone
- Keep your beauty experience consistent across devices
- Membership
SWAN offers a free experience with additional features available through membership.
With SWAN Membership, unlock access to advanced features including SWAN Labs, enhanced personalization, exclusive content from professionals, and custom guidance across your beauty experience.
Subscriptions are available on a monthly or annual basis.
Ready to get started with SWAN?
Ratings & Reviews
This app has not received enough ratings or reviews to display an overview.
Introducing a personalized home experience with new scan and routine enhancements to help you track your skin and build consistent skincare habits.
Version 2.17.0
The developer, SWAN Beauty Tech GmbH, indicated that the app’s privacy practices may include handling of data as described below. For more information, see the developer’s privacy policy .
Data Used to Track You
The following data may be used to track you across apps and websites owned by other companies:
Identifiers
Data Linked to You
The following data may be collected and linked to your identity:
Contact Info
User Content
Search History
Identifiers
Usage Data
Sensitive Info
Diagnostics
Data Not Linked to You
The following data may be collected but it is not linked to your identity:
Contact Info
Privacy practices may vary based, for example, on the features you use or your age. Learn More
Accessibility
The developer has not yet indicated which accessibility features this app supports. Learn More
Information
Provider
SWAN Beauty Tech GmbH
Size
273.7 MB
Category
Lifestyle
Compatibility
Requires iOS 15.6 or later.
iPhone Requires iOS 15.6 or later.
iPod touch Requires iOS 15.6 or later.
Apple Vision Requires visionOS 1.0 or later.
Languages
English and German
Age Rating
13+
13+
This app is rated 13+ with content restrictions.
Some content may be rated higher, and may therefore be restricted and managed by the developer through in-app controls.